Pricing AI
Erase Buyer Disconnect Before It’s Baked Into Your Algorithms
AI companies are burning through millions in development costs while struggling to justify premium pricing to customers who see AI as either "magic" or "just another tool."
The Hidden Truth:
The same value communication principles that work for traditional products become even more critical with AI, but most companies are getting it wrong.
In this cutting-edge keynote, award-winning author and speaker Mark Stiving will reveal:
Why Pricing AI feels different, but isn’t
How to apply proven pricing principles to AI products
How to quantify and communicate AI value when benefits are hard to measure
Frameworks to price AI agents, models, and automation tools profitably
Strategies to justify premium pricing for “invisible” AI capabilities
Methods to segment AI buyers based on value realization, not just features
Your Bottom Line: Price for the transformation, not the technology.
This Keynote Is Perfect For:
AI company executives and leadership teams
Technology conferences and innovation summits
Venture capital and private equity events
SaaS companies adding AI capabilities
Organizations investing heavily in AI development
Ready to Transform Your AI Pricing Strategy?
Contact Mark to discuss your specific challenges and customize this keynote for your audience.
